8.4 fluid ounces of Amp contains 74 milligrams of caffeine.The Amp Energy product line has since expanded to a broader range of flavors and variants, which as of 2011 included Amp Energy (Original), Sugar Free, Overdrive (cherry), Relaunch (discontinued) (orange), Elevate (mixed berry), Traction (grape), Green Tea, Lightning (lemonade) and Sugar Free Lightning, and watermelon. Amp Energy Original contains taurine, B-vitamins, guarana, ginseng and maltodextrin.
Amp energy drink label update#
According to beverage industry commentators at the time, this labeling update was enacted with the intent of "placing a stronger emphasis on the 'Amp Energy' brand and less on its Mountain Dew roots".
In Amp's 2011 redesign, the Mountain Dew logo was taken off the cans completely. In 2008, the label design was changed to contract the product name to a more concise "Amp Energy", with the Mountain Dew logo being shifted to the lower portion of the cans. in terms of overall retail sales.The original formulation of Amp Energy was positioned as a flavor extension of the Mountain Dew brand, and in 2001 its label read "Amp Energy Drink from Mountain Dew". As of 2009, Amp Energy was the number four energy drink brand in the U.S. The beverage is packaged in both 16-ounce and 24-ounce cans, and is sold in the United States, Canada, the United Kingdom and Lebanon. Beginning in 2009, it was produced and labeled under its own stand-alone trademark name, but in 2018, reverted to using Mountain Dew branding. At the time of its introduction in 2001, Amp Energy was initially distributed under the Mountain Dew soft drink brand.
Mountain Dew Amp (or simply Amp) is an energy drink brand produced by PepsiCo.
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